SkyBridge Capital To Revive Iconic PBS Finance Program

SkyBridge Capital is ready for prime time.

The hedge fund (and SALT Conference producer) has licensed the rights to the iconic financial television program Wall Street Week from Maryland Public Television. Susan Krakower and Raymond Borelli, both formerly of CNBC, have joined SkyBridge to oversee creative development, programming and distribution plans for the show’s revival.

SkyBridge promises the 2.0 version of Wall Street Week will be “an extension of the content, people and predictions that have been the hallmark of the SALT conference since its inception six years ago.”

WSW, originally hosted by Louis Rukeyser, was the must-watch program among investors Friday nights on PBS for 35 years (1970-2005). At its peak, the show aired on more than 300 stations nationwide and had over four million weekly viewers.

“Wall Street Week was once the most powerful name in financial television. We will recreate the premier platform for both retail and institutional investors to tune in for a thoughtful analysis of the markets and other relevant financial topics,” said Anthony Scaramucci, founder and co-managing partner of SkyBridge, in a statement.

Krakower will join SkyBridge as chief creative officer on June 2. Most recently, she served as senior vice president of strategic programming and development at CNBC, responsible for the creation of programs like Mad Money with Jim Cramer and Fast Money.

Borelli joined SkyBridge as a managing director of content this past December. Previously, he was senior vice president in charge of strategic research, scheduling and long-form programming at CNBC. He brings more than 25 years of media experience to SkyBridge, having previously held leadership roles at NBC, Fox Broadcasting and the National Basketball Association. 

Said Victor Oviedo, partner and chief innovation officer at SkyBridge, “We are excited to welcome Susan and Ray to our team. Their combined breadth of programming and media industry experience will serve as a tremendous asset as we build on this initiative – the first of many to extend the impactful content of SALT year-round.”

SkyBridge Capital is a global investment firm with approximately $10.5 billion in assets under management or advisement as of March 31, 2014.